A philosophy, an art of living - The spirit of Zino Davidoff

In 2008, the Swiss-based company Zino Davidoff SA embarked on a new adventure, one marked by creative challenges, new territories to conquer and new partners to share it with.

This adventure is a tribute to the living memory of Zino Davidoff, evidence of loyalty to his founding ideas and to the demanding and innovative principles which built both the company and the legend, stone by stone.

Today, after just two generations, the Davidoff brand resonates throughout the world as one of the ultimate touchstones for exclusivity. At the source of this success story lies the founder and the eponym himself: Zino Davidoff (1906–1994).

THE BUILDER, THE VISIONARY, THE BUSINESSMAN

With a combination of energy and determination, Zino Davidoff built the family business and steered it towards success. His expertise, tenacity and intuition made him a natural leader, while his unique personality earned him the status of legend.
When Zino took over his father’s store in the 1930s, it was just one of many similar stores found in Europe’s larger cities. Twenty-five years later his name was internationally renowned and his store had a list of prestigious and impressive clients including actors, writers and politicians.

Zino’s prime focus was quality. Forever determined to offer the best, he received inspiration in his travels to the four corners of the earth. Working with craftsmen on their products, he understood the long and indispensable sequence of gestures required to produce impeccable quality. Throughout his life, he never ceased expressing his respect for this craftsmanship.

THE NOMADIC SPIRIT, THE ENTHUSIASTIC TRAVELLER

Zino was an artisan of a happy life. His ideas were simple: take the time to enjoy what nature and hard work offer; enjoy the simple pleasures of life and share them with friends. Zino had an unquenchable thirst to discover the world and learn more about different cultures – to scour the continents. He was some 20 years of age when he embarked on a five-year-long voyage around the world. This was in the 1920s, when travelling was harsh and difficult and social expectations were different from those of today.

Through his travels, he not only gained valuable experience for his business, but also lived out his great passion for music, dancing and art. Even after having sold his business, Zino’s desire and enthusiasm to explore new places, experience new things and seek out the best did not diminish. Indeed, it was his destiny, and travelling remained his great passion.

Zino’s life, with its extraordinary experiences and encounters, is a constant source of inspiration for the Davidoff team of today.